Hum Counter Cravings – Helps Reduce Cravings and Boosts Metabolism

Review of Counter Cravings from Hum Nutrition. Helps reduce cravings and boosts metabolism. 100% vegan-friendly and It’s it a caffeine-free appetite suppressing pill

Hum Counter Cravings Supplement

Reputable company.
Some good ingredients.
It vegan friendly.
Gluten free.
Some positive customer reviews

No money back guarantee.
Limited unbiased customer reviews.
Other preferred

Hum Nutrition is great brand with a wide range of products. Counter Craving is their appetite suppressant supplement.

There is not much in the way of negative feedback. We would like to see more real customer feedback and also we would like to see a guarantee!

It’s main drawback is that when it is compared to the best appetite suppressant pills on the market it doesn’t quite make the grade

Others Preferred

If you need help choosing a supplement to control your cravings read our best appetite suppressants review

Review of Hum Counter Cravings

As the name suggests, Hum Counter Cravings is a diet pill that’s designed to control cravings. It’s produced in capsule form and is 100% vegan-friendly. It’s a caffeine-free diet pill as well. That’s something that may make Hum Counter Cravings especially attractive to people who have a problem tolerating stimulants.

It’s important not to mistake Hum Counter Cravings for an appetite suppressant. That’s not what it is. Appetite is a response to hunger. It’s the body’s way of telling you it’s time to eat.

Cravings do not always entail a need for food. Have you ever finished eating a large meal and then had a sudden desire for something sweet? If so, you will have experienced this type of non-hunger-related craving first hand.

Although Hum Counter Cravings may help with cravings, it’s unlikely to offer much value when it comes to controlling genuine hunger. 

Weight loss requires a low-calorie diet. For most people, that will entail eating considerably less food. Less food will result in hunger urges and Hum Counter Cravings will not be able to offer much help.

This is not a point in its favor because hunger weakens resolve. It’s the main reason so many dieters throw in the towel.

Hum Counter Cravings is also designed to boost metabolism. If it can do this, the body will burn more calories than normal. This will help increase the energy deficit caused by dieting, forcing the body to burn extra fat.

Metabolism boosters work well alongside any good appetite suppressant. When they are not paired with an appetite suppressant the results may not be as good.

However, anyone who buys HUM products also has access to professional advice from a nutritionist. That could be seen as a jewel in the crown.

Counter Cravings Benefits

  • Supports healthy weight management
  • Balances blood sugar levels
  • Boosts mood

Hum Nutrition Manufacturer Credibility

Hum Counter Cravings is manufactured by Hum Nutrition. It’s an American brand based in Hollywood, California. The company’s founders, who the site identifies as Chris and Walter, are originally from London, England.

According to the company website, Walter had ongoing problems with his skin, and the prescription drugs he tried caused more problems than they were worth.

Disenchanted by the options available to him, Walter decided to explore the relationship between nutrition and skin and managed to solve his problem once and for all.

Walter’s journey to healthier skin inspired he and Chris to found Hum Nutrition.

How to Use Hum Counter Cravings

The dose is one capsule, taken two times per day. The best time to take the capsules is with your two main meals of the day.

For best results, customers are advised to use the pills alongside the instructions provided in the Hum Healthy Habits Guide. This is a free resource anyone can download from the Hum website.

Hum Counter Cravings Ingredient Profile

Each (1 capsule) dose of Hum Counter Cravings provides four key ingredients:

  • Chromax (500 mcg)
  • Coleus Forskohlii   (250 mg)
  • L-Theanine   (200 mg)
  • Brown Seaweed Extract     (15 mg)

How Good is the Formulation?

Hum Counter Cravings contains ingredients that should help it do the things it’s meant to do and it’s good to see Hum Nutrition isn’t hiding any of the inclusion rates. The company deserves a big thumbs up for that.

As a metabolism booster, it’s probably going to be so-so at best but it should perform well in its primary role (craving control).

Chromax (500 mcg)

Chromax is a branded form of chromium picolinate. It’s a good ingredient and Hum Counter Cravings provides an effective amount.

Chromium picolinate

Chromium is a mineral that’s present in many foods. It’s also a popular diet pill ingredient.

Supplement manufacturers often use chromium picolinate in their products because research shows its bioavailability is superior to other forms of chromium.

Research shows supplements that provide 200-1,000 mcg of chromium picolinate per day improve blood glucose control.

Supplements that provide the correct dose of chromium picolinate can be effective for preventing carb cravings and desires for sweet food.

These cravings often come about after a meal has caused the blood sugar to spike. The spike causes the body to release insulin to bring the blood sugar back down. When insulin does this, it sometimes causes a blood sugar crash which can result in cravings for high-calorie foods.

Chromium picolinate is not the only ingredient that can improve blood glucose control and prevent such cravings but it’s probably the best.

Coleus Forskohlii (250 mg)

Coleus forskohlii is a medicinal plant. The active component is forskolin. The extract in Hum Counter Cravings is standardized to be 10 percent forskolin so the 250 mg of plant extract that’s present in each capsule always provides 25 mg of forskolin.

Coleus forskohlii has a longstanding reputation as an aphrodisiac and, to this day, is a popular natural remedy for erectile dysfunction. Its value in this regard may the result of its ability to relax the blood vessels and improve circulation.

Coleus forskohlii is also a stimulant. This gives it added value as a sports supplement ingredient. Research suggests it may assist weight loss as well.

The participants in one 12-week study lost more body fat than the placebo group and also showed increases in testosterone. The dose was the same as that being used here (250 mg coleus forskohlii/25mg forskolin, two times per day).

All the participants were men, though, forskolin may work differently for women.

L-Theanine (200 mg)

L-Theanine is an amino acid that’s present in certain plants and, most notably, in green tea.

It can calm the mind without causing sedation and also has a reputation for improving sleep and enhancing cognitive function.

More importantly, in relation to this formulation, L-Theanine’s ability to increase serotonin and dopamine makes it useful for reducing stress and improving the mood.

Brown Seaweed Extract (15 mg)

Brown seaweed (Laminaria japonica) provides fucoxanthin. The extract present in this formulation is standardized to provide 10 percent of the compound.

Animal studies show it may have the potential to reduce obesity, but there is a lack of evidence to support this ability in humans.

However, brown seaweed also provides iodine, which is necessary for thyroid health. The thyroid produces hormones that control metabolism. If your metabolism is slow due to lack of iodine, brown seaweed extract may speed it up and help you to lose weight.

Are There Any Customer Reviews on Counter Cravings

The Hum Nutrition website has some customer reviews, all of which heap praise on the product. Unfortunately, it’s hard to rely on feedback published via such a biased source.

Is There a Risk of Side Effects?

If side effects have been an issue for past users, Hum Nutrition fails to mention it in the Hum Counter Cravings marketing material.

However, forskolin may present side effects for some people. Possible side effects include flushing, rapid heartbeat, and headache. There is also a risk of unfavorable reactions when using forskolin alongside blood thinners and certain other drugs.

If you have existing health issues or would need to use Hum Counter Cravings alongside medication it’s a good idea to ask a doctor’s advice before commencing supplementation.

Hum Counter Cravings won’t be a suitable option for women who are pregnant or nursing a child.

Hit or Miss? (Can You Lose Weight with Hum Counter Cravings?)

Hum Counter Cravings provides benefits that should be useful to people who are trying to lose weight but there are alternative options that will offer a greater level of support.

Although the formulation provides ingredients that can boost metabolism, green tea and capsicum have better abilities. Both are present in most of the top diet pill brands and there’s a reason for that—there’s an abundance of human-based research that proves they work.

Chromium is a good addition, and it should help reduce cravings, but most diet pills contain it so its presence here is hardly a claim to fame.

Hum Nutrition isn’t making any wild claims. Hum Counter Cravings should do what it says on the tin. However,  it won’t offer much help with normal hunger and, as far as fat burning goes, it may help but it’s unlikely to set anyone’s world alight. 

Counter Cravings Purchasing Options and Considerations

Although many Hum products are available via Amazon, at the time of this review, Hum Counter Cravings was not. 

For reasons unknown, Hum Nutrition appears to only distribute Hum Counter Cravings via its official website.

Each bottle provides a 30-day supply of pills and has a price tag of $50. Customers who buy three bottles get a discount of 15 percent.

You can buy Counter Cravings in Australia, Canada, UK and the United States.


Hum Nutrition fails to provide customers with a money-back guarantee.

Counter Cravings FAQ

Is Hum Counter Cravings suitable for vegans and vegetarians?

Yes. The capsule casing is cellulose, not gelatin, and there are no animal extracts in the formulation.

Do I need to exercise with Hum Counter Cravings?

As with any other diet pill, exercise is not necessary. If you are following a low-calorie diet you will still be able to lose weight. However, if you do exercise, it will speed up your weight loss as well as helping to improve your physical fitness and general health.

Does Hum Counter Cravings contain any GMO ingredients?

No. All the ingredients are non-GMO and sustainably sourced. The pills are also gluten-free

About Eloise Bel

Eloise Bel (Certified Holistic Nutritionist & B.A. in Communications) Eloise is an experienced journalist with a strong grounding in holistic nutrition. She has an in-depth knowledge of the supplement industry and has been specializing in the weight loss sector since 2008. LinkedIn