Organic Avenue

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FAQ

FAQ

THERE IS NO DIET
THAT WILL DO
WHAT EATING
HEALTHY DOES.

That is why we are dedicated to helping you learn more about what to eat and why.

About Organic Avenue 

Who are we?

We are the premier organic, plant-based grab & go retailer in the United States, providing fresh breakfast, lunch and light dinner entrees and cold-pressed juices that make healthy eating accessible and delicious. Organic Avenue blends tasty options with optimal nutritional benefits. Organic Avenue's stores are designed to inspire and enable healthy living. Customers are encouraged to interact with Wellness Concierges and knowledgeable store advisors who provide a welcoming experience with nutritional and lifestyle information and interactive community events.

Click here to learn more about us!

What is Organic Avenue’s Food Philosophy?

Our philosophy on food is core to everything we do at Organic Avenue. It is comprised of the four tenets listed below:

(1) 100% organic
(2) 100% mother nature
(3) 100% plants
(4) 100% balance 

But there is a lot more to it than just that! Click here to read about our food philosophy.

Where are Organic Avenue stores?

Currently all of our stores are in Manhattan, but we are rapidly expanding. Click here for a listing of our locations.

About our food and juice

Are your food and juices 100% organic?

Yes, all of our food and juices are 100% organic. If we can't find it organic, we won't make it. You can learn more about our food philosophy here.

What are the health benefits of a plant-based diet?

A diet rich in plant-based foods provides many health benefits. First, minimally processed plant foods are richer in “good things,” like essential fatty acids, fiber, vitamins, minerals, and phytochemicals. Second, plant-based diets are linked with a decreased risk of heart disease, type 2 diabetes, hypertension, cancer, and other chronic diseases. According to the Harvard-based Nurses’ Health Study and Health Professionals Follow-Up Study, “The higher the average daily intake of fruits and vegetables, the lower the chances of developing cardiovascular disease.” Third, many plant-based foods like chia seeds, hemp seeds, and quinoa are complete proteins, which provide all nine essential amino acids to build muscle tissue that our body cannot produce itself. Finally, healthy weight management is also made possible by consuming a diet rich in minimally processed, whole plant foods. Research suggests that vegetarians tend to consume fewer calories and have lower body mass indexes than non-vegetarians. As Michael Pollan explains,“…by eating a plant-based diet, you’ll be consuming far fewer calories, since plant foods are typically less “energy dense” than the other things you might eat.

What are the environmental benefits of a plant-based diet?

Making the decision to consume more plant-based foods is better for the environment — especially when you limit your meat consumption. According to the United Nations, meat production and factory farming are responsible for: 

• 70% of freshwater consumption
• 38% of land use — that’s approximately the size of Asia
• 19% of the world’s greenhouse gas emissions

Studies reveal that it takes 100 times more water to produce a pound of beef than a pound of wheat. You could save more water by not eating one pound of meat than you would by not taking a shower for six months. As Mark Bittman states, “Livestock production is one of the top two contributors to greenhouse gas emissions, accounting for at least 20 percent (and by some estimates 50 percent) of dangerous gases in the atmosphere — a greater impact than even transportation.”

Does Organic Avenue food and juice contain gluten?

All Organic Avenue products may contain traces of nuts or gluten or may have been made alongside other products containing nuts or gluten.

Does Organic Avenue food and juice contain nuts?

All Organic Avenue products may contain traces of nuts or gluten or may have been made alongside other products containing nuts or gluten.

What about dairy?

Nope, all Organic Avenue foods are plant-based, meaning they contain no animal products, eggs, dairy products, or any other animal-derived substances.

What is HPP?

Organic Avenue’s home delivery juices now receive a second cold-water pressing, called HPP (high pressure processing), to maintain safety and taste during transport. HPP uses cold-water pressure to prevent potentially harmful bacteria from reproducing while our juices are in transit throughout the country.

Delivery and Shipping

What is the FedEx delivery schedule?

If your order is being delivered outside of Manhattan, it will be shipped via Fedex Priority Overnight and should be received by 10:30am the day before your designated start date. The cut-off date for placing an order for each start date is here:

To start Monday, please place your order by Thursday. You will receive your order on Saturday.
To start Tuesday, please place your order by Thursday. You will receive your order on Saturday.
To start Wednesday, please place your order by Sunday. You will receive your order on Tuesday.
To start Thursday, please place your order by Monday. You will receive your order on Wednesday.
To start Friday, please place your order by Tuesday. You will receive your order on Thursday.
To start Saturday, please place your order by Wednesday. You will receive your order on Friday.
To start Sunday, please place your order by Thursday. You will receive your order on Saturday. 

What about local delivery and in-store pickup?

It depends if you are ordering all juice or food and juice!

For local delivery with juice only, delivery is between 6am — 10am on the day prior to your designated start date (including Sundays!). For in-store pickup, your order can be picked up at a store any time after opening on the day prior to your designated start date. 

To start Monday, please place your order by Friday. You will receive your order on Sunday.
To start Tuesday, please place your order by Saturday. You will receive your order on Monday.
To start Wednesday, please place your order by Saturday. You will receive your order on Tuesday.
To start Thursday, please place your order by Monday. You will receive your order on Wednesday.
To start Friday, please place your order by Tuesday. You will receive your order on Thursday.
To start Saturday, please place your order by Wednesday. You will receive your order on Friday.
To start Sunday, please place your order by Thursday. You will receive your order on Saturday. 

For orders that contain food, you will receive a daily delivery or can be picked up in-store daily (any time after opening) beginning on the designated start date (including Sundays!).

To start Monday, please place your order by Friday. You will receive your order on Monday.
To start Tuesday, please place your order by Saturday. You will receive your order on Tuesday.
To start Wednesday, please place your order by Sunday. You will receive your order on Wednesday.
To start Thursday, please place your order by Monday. You will receive your order on Thursday.
To start Friday, please place your order by Tuesday. You will receive your order on Friday.
To start Saturday, please place your order by Wednesday. You will receive your order on Saturday.
To start Sunday, please place your order by Thursday. You will receive your order on Sunday. 

I need to change my order, what should I do?

Orders can be changed up to 72 hours prior to delivery. If you would like to change your order, please give us a call at 212-358-0500.

I want to cancel my order, what should I do?

Orders can be cancelled up to 72 hours prior to delivery. If you would like to change your order, please give us a call at 212-358-0500.

My order didn't arrive, what should I do?

As soon as you notice a delivery gone missing, please give us a call at 212-358-0500 or email love@organicavenue.com, and we'll do our best to make things right, fast.

What if I want a cleanse or juice today, where can I pick-up?

Stop by any Organic Avenue store and an OA Advisor can put together a cleanse program for you.

Do you ship nationally?

Yes. We ship nationally via FedEx.

How should I store my juice?

Keep it chilling in the fridge until you're ready to consume it. You can leave your juice out for a few minutes to achieve room temperature before drinking; this is best as too cold is too cold!

How long will my juice last? Can I drink it past the date on the cap?

No. It's ideal to consume fresh juice as soon as possible after pressing. Each food and juice made in the Organic Avenue kitchen has an expiration date — consume each item by the sell-by date located on the product.

Why does this juice look different from when I last purchased it?

You can thank Mother Nature for that! Batch to batch, our juices will have subtle differences in flavor and color. Every time you bite into a piece of fruit is it the same exact experience? Of course not! Sometimes it will be sweeter or the skin will look darker, etc. That is exactly why our juices may be different, too. We always use high quality, in-season organic produce so it will always be delicious.

Cleansing

What is a cleanse?

Most people have a very narrow definition of cleansing — a three or five day program of cold-pressed juices. While this is the most common way to cleanse, cleansing can actually take many forms and should be much more than just a three day change to your daily habit. A better definition of cleansing is any break from your usual routine, which incorporates more organic plant-based food and juice into your diet. Simply adding one green juice into your everyday diet is a cleanse. Importantly, cleansing is not a finite activity. It is a holistic program that involves setting wellness goals with specific pre- and post-cleanse plans. The before and after is just as important as the cleanse itself.

How are Organic Avenue's cleanses different from other cleanses?

Though there are many ways to cleanse, the process we're dedicated to includes 1) Pure, organic ingredients — always, no substitutions. 2) A nine-ton hydraulic juice press — an extraordinary juicer that retains the most nutrients possible. 3) Constant refrigeration — our juice is made in a chilled environment and maintained cold until you are ready to enjoy it. This keeps nutrient retention at a maximum. 4) We focus on detoxing AND restoration. With fruit and vegetable juices high in potassium, antioxidants, and chlorophyll, we help you remove acidity from the blood and tissues and restore alkalinity and balance to your whole system. 5) Expert support — we are with you every step of the way.  Our knowledgeable OA Advisors and Wellness Concierge teams are available to guide you through pre-cleanse transitioning, during the cleanse, post-cleanse planning and long-term maintenance.  We also send you instructional emails to keep you fully informed.

How often should I do a cleanse program?

Many people are unsure of how frequently to cleanse. Cleansing is different for everyone and can be beneficial at many different times. For some, cleansing is the kick-start to a new health routine. For others, it can be a way to regain balance after a period of unhealthy eating. And still for others, it is a monthly or seasonal tune-up.

Why should I cleanse?

Cleansing is good for your body for many reasons. First, it gives your digestive system a chance to rest and recharge. Our air, water, food, and cosmetics can contain substances that are harmful. Replacing regular meals with cold-pressed juices and whole foods floods your body with healthful vitamins and nutrients, allowing it to release toxins. As Alejandro Junger, M.D. explains, “Humans have always instinctually known that a regular period of resting and recharging the body will let it shed the accumulated toxins and waste materials that tend to build up in all of us simply from living.” Cleansers report feeling refreshed with greater energy, mental clarity, and an overall sense of “feeling better.” Some report modest weight loss and glowing skin. Finally, cleansing also reinvigorates your taste buds. By removing chemicals, pesticides, and processed food from your diet, your taste buds will fully taste what you are ingesting, once again making healthful eating more pleasurable.

Doesn't our body cleanse naturally? Why do I need to do a specific cleanse program?

Yes, every day your lungs, liver, blood, and colon are working hard to keep you clean.  Unfortunately, with our modern diet, increased stress, and environmental pollution, we are absorbing an ever increasing amount of toxins.  Over time these excess toxins get stored in our tissues and cells.  Embarking on a cleansing program for a period of time gives us the chance to play catch-up.  The break from digestion allows for more energy to be spent on repairing the body.

How do I plan for my pre and post cleanse?

Cleansing is a holistic program that involves setting wellness goals with specific pre- and post-cleanse plans. The before and after is just as important as the cleanse itself. Click here to learn more about our pre- and post-cleanse packages or feel free to reach out to one of our Wellness Concierges at concierge@organicavenue.com to customize a program that suits you.

How and when will I receive my cleanse instructions?

You will receive your instructions prior to your start date via email. If you don't see it, check your spam folder. If you still do not see it, contact love@organicavenue.com or call 212-358-0500 and we'll send them again.

When will I receive my cleanse ?

You will receive your cleanse the day before your scheduled start date.

Can I exercise while cleansing?

Yes, we recommend low- or no-impact activities like rebounding (bouncing on a trampoline), yoga, walking, swimming, stretching and breathing exercises. An easy walk will gently encourage lymphatic circulation; a sweaty workout will push toxins out more quickly. Listen to what your body needs. On Love Easy, our food-based program, most people can exercise comfortably. If you're on Love Deep or another extended juice-only regimen, be mindful to not over-exert. Sometimes rest can be the greatest purifier. Also, consider taking a hot salt bath — and almost nothing beats the sweating power of a sauna.

Do you have a low-sugar cleanse option?

Yes! Try our Go Green cleanse. Your day will consist of only alkalizing, nutrient-dense green juices. You can also visit one of our boutiques and work with an OA Advisor to put together a plan that accommodates your low-sugar needs.

How will cleansing make me feel?

It’s important to listen to your body. Cleansing is different for everyone and your body will tell you what is and isn’t working. There is no “one cleanse fits all.” During the cleanse, stay hydrated with purified water and enjoy herbal tea. Feel free to add additional juices or fruits and veggies as you see fit. At any time during your cleanse you can contact our Wellness Concierge to customize a daily or weekly meal plan in order to sustain the benefits following your cleanse. If you are not sure where to begin, give us a call or connect with our Cleanse Concierge team to help you decide the appropriate program for your lifestyle and goals. You can adjust or stop the cleanse at any time if you wish, but we suggest you first reach out to us for more support at love@organicavenue.com or call 212-358-0500. For our Wellness Concierge team, email concierge@organicavenue.com.

Will I feel hungry?

Probably not. It depends on the cleanse program you choose and how much you usually eat. On Love Easy, there's so much to consume, you may not finish it all. On an all-liquid cleanse, like Love Deep, you may be hungry initially, but that should quickly go away. You can aid the process by consuming pure water between nutritional beverages. Our cleanse menus provide you with plenty of nutrients, so there is no need to worry about deprivation. The hunger you are experiencing is probably due to a change in your routine and an emotional connection to food. As you get further along in your cleanse, you will notice cravings start to disappear. If you are hungry, feel free to add a salad, fresh fruit, or other organic plant-based snacks to your cleanse program.

Does it really matter what order I drink the juices in?

Yes. Generally, the cleanse programs progress from lightest to heaviest throughout the day. This will help with digestion — for some it may take a while for it to engage, since it is different from what most people are used to. If something isn't working for you, switch it up and experiment. See how that goes. If you notice indigestion or excess gas, switch back to the suggested routine.

I have meal obligations. Will it defeat the purpose of my cleanse if I eat during my cleanse?

Of course not, just try and choose plant-based options like salad and vegetables. If they are organic, all the better!